Give us broadband speed guaranteed

{ Posted on Mar 27 2014 }
Categories : Ofcom, Regulation

Consumer magazine ‘Which?’ has launched a new campaign in a bid to empower consumers against poor broadband after surveying  2,012 UK adults online, and finding ‘63% still experience problems with their broadband and 45% claimed to suffer slow downloads speeds’.

paulheritageredpath Give us broadband speed guaranteed

Paul Heritage-Redpath, Product Manager

The foundation of their campaign is as follows:

1. Give customers written speed estimates at the start of the contract.

2. Allow people to exit contracts without penalty if they don’t get that speed.

3. Fix loss of connection as quickly as possible and refund people for loss of service.

4. Cut out the jargon – give consumers information they understand and take responsibility for fixing problems.

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Labour’s surveillance insanity: doing the same things, expecting different results

{ Posted on Mar 17 2014 }
Categories : Government, Regulation

As the political parties jostle for position ahead of election year we’re seeing some interesting ideas being aired as well as some absurd ones. In particular, the one raised by Yvette Cooper on 2nd March caught our eye. Previously responsible for Home Information Packs, another government scheme decried by industry insiders that wasted millions, Yvette Cooper attempted to resurrect the “Snooper’s Charter” with this; “The police and security services have been under pressure to explain why they didn’t know more about the murderers of Drummer Lee Rigby, and why more is not being done to disrupt the use of the internet by violent extremists looking to radicalise young people”.

paulheritageredpath Labour’s surveillance insanity: doing the same things, expecting different results

Paul Heritage-Redpath, Product Manager

The Register: Yvette Cooper for reform on state surveillance

The death of a soldier at the hands of extremists on an ordinary street is of course terrible and outrageous but besmirching his memory for political capital is disgraceful. Increasing government surveillance powers has absolutely nothing to do with that death.

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Social Media – Is it worth the effort?

{ Posted on Mar 03 2014 }
Categories : Business, Social Networking

Business use of social media is rising exponentially, with more companies joining the likes of Facebook, Twitter, LinkedIn and many more by the day. However, while this may seem to be ‘marketing 101’ to most of us, a handful of big brands such as B&Q and Debenhams seem to be taking a rather different view of this brilliant marketing medium.

darrenfarnden Social Media   Is it worth the effort?

Darren Farnden, Head of Marketing

Somewhat ironically, when asked about Debenhams’ reasoning for slighting the tracking of social media performance, its ‘Customer Strategy and Insight Analyst’ Caroline Pollard retorted: “We haven’t really looked into social media tracking as we’re not sure what you get out of it and what it can be built on. Our board wants numbers, figures and concrete data, and there is not a lot of buy-in to get data on what customers feel about the company.” This seems an incredibly backwards approach in this modern age. How can you claim to not need something you don’t even know about?

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IP VPNs – Do you have the insight?

{ Posted on Feb 19 2014 }
Categories : Business, PWAN

Effective communication is crucial to success and should be at the forefront of every business manager no matter what market they’re in. Over the past year Entanet has seen huge growth in IP VPN requests from its channel partners that support customers’ communication improvement. In fact, 2013 we saw our most hungry partners’ pipelines for high margin PWAN (Private Wide Area Network) solutions increase by over 50%. This rise in demand should encourage any reseller looking to expand their IT service product range to serve this highly flexible and profitable market.

darrenfarnden IP VPNs   Do you have the insight?

Darren Farnden, Head of Marketing

Selling an IP VPN/PWAN solution requires a confident approach with a customer, based on a clear understanding of their business requirements, the key technical elements and a capability to put them together. In our experience this is where resellers often turn to their wholesale provider for help who, in our view, should have the resources to help scope, price, provision and support a solution that best meets the customer’s needs. While it’s true that some resellers have the knowledge and experience to sell and install sometimes complex PWAN solutions, we believe many more are wary of taking their first steps to developing long lasting and ‘sticky’ customer relationships. That needn’t be the case.

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Fibre Broadband Jumping Hurdles

{ Posted on Feb 06 2014 }
Categories : BT

Huge advances in fibre optic technology are propelling the distribution of data into an ever faster future. Fibre is being pushed closer to its physical limits and the impressive statistics match the keen interest of customers in seeking faster connections.

paulheritageredpath Fibre Broadband Jumping Hurdles

Paul Heritage-Redpath, Product Manager

Aldous Huxley, whose books so often accurately predicted the future, said: “Speed, it seems to me, provides the one genuinely modern pleasure”. His comment would appear to ring true for a rapidly increasing number of people. The recent revelations from BT’s and Alcatel-Lucent’s field trial of new Flexgrid technology for pushing both every day and  specialist fibre connections toward their limits potentially breathes new life into more vivid predictions of the future of broadband. The trial is reported to have achieved a stunning 1.4 Terabits per second speed on “commercial grade” fibre optic links from BT Tower in London to BT’s Adastral Park in Ipswich. Elsewhere, teams have achieved incredible speeds of over 70 Terabits per second on advanced, non-standard connections.

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