Posts Tagged ‘Marketing’

The connectivity scale part two: Where does broadband end and Ethernet begin?

{ Posted on Apr 19 2013 by Stephen Barclay }
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Categories : Advertising, Business, Marketing, Reselling, Resources
In last weeks article (Part one) we started to look at the ‘connectivity scale’ and looked at the growing options around copper and fibre based broadband that are driving customers’ expectations of faster and more reliable services. Today we look ...Read More »

The connectivity scale part one: Where does broadband end and Ethernet begin?

{ Posted on Apr 08 2013 by Stephen Barclay }
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Categories : Business, Marketing, Resources
[caption id="attachment_85" align="alignleft" width="75" caption="Stephen Barclay, Head of Sales"][/caption] Just when you think you’ve got to grips with all the latest connectivity technologies, their features and how to confidently sell them, another one emerges! With the launch of GEA (Generic Ethernet ...Read More »

ASA broadband advertising guidelines – any clearer now?

{ Posted on Mar 28 2013 by Darren Farnden }
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Categories : Advertising, Digital Divide, Featured, Government, Marketing, Ofcom, Regulation
Last year in April the ASA (Advertising Standards Authority) and CAP (Committee of Advertising Practice) released new guidelines governing the advertising of broadband speeds and ‘unlimited’ broadband packages. [caption id="attachment_85" align="alignleft" width="75" caption="Darren Farnden, Head of Marketing"][/caption] In a previous ...Read More »

Tweet tweet – 20 business tips

{ Posted on Jan 15 2013 by Darren Farnden }
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Categories : Marketing, Regulation, Resources, Social Networking
Over the past few years, Twitter has become a great resource for businesses to interact with their customers. Whether it’s using Twitter to generate leads or boost brand awareness, we believe it’s important for brands not to shy away from ...Read More »

Will the big boys’ commitment to traffic management transparency help consumers?

{ Posted on Mar 17 2011 by Neil Watson }
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Categories : Advertising, BT, Business, Government, Marketing, Net Neutrality
In the face of widespread debate about net neutrality and increasing consumer unrest about how Fair Use Policies and traffic management affects their broadband experience , the Broadband Stakeholder group (BSG) and seven of the UK’s largest ISPs have published ...Read More »
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